You’re replaceable – the new working world

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Liquid labour explores the idea of interchangeably within jobs – and the changing way that all working members of society are starting to blend their work life and their everyday life. The journalism industry is an example of liquid labour – very rarely nowadays do newspapers generate stories solely from their writers. Freelance journalists go out and get stories and THEN go to these newspapers as opposed to that same newsroom churning out stories from their own writers, and this has become the norm among the major media outlets.

The increasing popularity of social media in the last 5-7 years has also led to many different types of jobs being created – ones that you don’t think exist when all you come up with is a hashtag, or take a couple of good photos that go viral, both of which can easily lead to a high level marketing job for a company looking to improve their online presence.


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